Company News, Packaging News, Regulations

California Law Calls for ‘Truth in Advertising’ for Recyclable Packaging

SB 343 bans the use of misleading recycling labels. State also addresses compostable packaging.

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By: Christine Esposito

Editor-in-Chief

California Governor Gavin Newsom yesterday signed a package of legislation designed to raise consumer awareness and industry accountability. The Governor also signed bills that legislators contend will protect Californians and the environment from PFAS. SB 343 requires products to meet benchmarks in order to be advertised or labeled as recyclable.  “California’s hallmark is solving problems through innovation, and we’re harnessing that spirit to reduce the waste filling our landfills and g...

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